the LEGO group | lego builders of tomorrow website
www.legobuildersoftomorrow.com
Working with 360 Public Relations and their client LEGO, Big Blue Dot created a web site for the LEGO Builders of Tomorrow campaign that showcases news, LEGO builder profiles, parent tips for building with children, and podcasts that discuss creative play. BIG BLUE DOT also designed LEGO wristbands for the campaign to help with the New Orleans rebuilding efforts. Children donated their LEGO bricks to children in New Orleans, and received a LEGO wristband in return.